The original Jeff Ruby's menu cover, a photo-illustration I made. The police shut down 7th Street on a Sunday night, had friends bring vintage cars etc. I used about 10 photos to make this image. Jeff is at far right above the car.
Of the design projects I'm most proud of are five "Business Plans" for Archways McDonalds in Florence, KY I did over a 20 year period, watching them grow from three restaurants to almost 30 today. These involved a lot of brainstorming meetings, writing, design and they elaborate illustrations. The Groen family operators have been very loyal clients over the years and our most recent plan; "Vision 2026; Accelerating Into The Future" emphasized the passing of the torch from one generation to the next, as Paul the mastermind of these plans retired in 2023 and his children Grant and Erica are now heading the family's 60 year history with McDonald's into the future.